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White Papers

White Papers

The power of audio I was commissioned to develop this white paper on behalf of Spotify and published on the IAB SEA+India website, where I wrote about the growth of audio across Asia and how it is impacting advertising and marketing. As of July 2023, this white paper...
Case Studies

Case Studies

Here are some of the tech case studies I’ve written: Google Cloud case studies: https://cloud.google.com/customers/eureka https://cloud.google.com/blog/topics/financial-services/scaling-fintech-capabilities-globally-with-google-cloud...
Infographics, videos, social media content

Infographics, videos, social media content

With so much content available on the internet, brands need to stand out with great visuals to attract readers’ attention. I’ve done some copywriting for infographics, scriptwriting for videos, and a whole lot of writing for social media posts. Here are...
Thought leadership and blogposts

Thought leadership and blogposts

I ghost write to help leaders pen their thoughts on paper. Some of these pieces involve research on my end, which is then shared with the client prior to developing the piece. Feel free to reach out to me if you’d like to see more. I write for the Lien Centre...
Editorial Content

Editorial Content

Recently, I worked on a magazine for cybersecurity client Okta. From interviews to content planning, I wrote thought-leadership stories around key cybersecurity insights. You can read the magazine here: https://7aeb0761.flowpaper.com/IDentitySpotlightEdition1/#page=1...
Lifestyle Content

Lifestyle Content

Apart from writing for tech, I also dabble in the occasional lifestyle, B2C content pieces. Recently, I worked with lingerie brand Pierre Cardin to develop content for their website and social media, during the launch of their new sanitary product, the period panty....